Three years ago, on February 24, 2022, our world changed forever. The full-scale invasion of Ukraine brought unprecedented challenges, testing our strength, resilience, and commitment to our country and its people. Since that day, MacPaw and MacPaw Foundation have stood unwaveringly with Ukraine, providing technological support, humanitarian aid, and resources to those who need them most.

As we mark this solemn anniversary, we also recognize the extraordinary resilience of Ukraine’s defenders, the unwavering dedication of our team, and the global community that has stood in solidarity with us. In 2024, our impact grew stronger than ever, proving that technology, innovation, and purpose-driven action can drive meaningful change in the face of adversity.

Standing with Ukraine

Since the full-scale invasion, MacPaw has remained steadfast in our support for Ukraine’s defenders. In 2024, through MacPaw Foundation, we provided:

  • +$12 million in total support for Ukraine’s defenders and humanitarian relief since 2022.
  • $300,000 in institutional support to the Come Back Alive Foundation.
  • +300 aid shipments to Ukrainian defenders.
  • 42 starter KIT MEQU sets and 60 consumables for combat medics.
  • 2 STEM Labs for schoolchildren in Mykolaiv and Chernihiv oblasts in partnership with SavED Foundation —restoring access to education and providing hands-on learning opportunities for future innovators.

Starter KIT MEQU sets and consumables for combat medics

Blood Refrigerators and Tactical Medical Kits

Beyond financial aid, we focused on equipping Ukraine’s defenders with technology and cybersecurity solutions. This year, we provided free ClearVPN licenses to Ukrainians and free CleanMyMac licenses to journalists covering the war, ensuring secure communications and safe digital environments.

Building a More Sustainable Future

At MacPaw, sustainability is not just a corporate responsibility—it’s a core part of our identity. Our sustainability strategy aligns with the United Nations Sustainable Development Goals (SDGs).

Environmental Responsibility

  • Reducing E-Waste: CleanMyMac helped remove 63.8 billion GB of junk files, extending the lifespan of millions of devices worldwide.
  • Energy Efficiency: We optimized our software algorithms to reduce power consumption and carbon footprints.
  • Recycling Programs: MacPaw continues to advocate for responsible e-waste disposal and recycling.

Social Impact

  • Diversity, Equity & Inclusion (DEI): We expanded inclusive hiring policies and supported veterans' reintegration into the workforce.
  • Education & Talent Development:
    • Hosted MIT-Ukraine interns for R&D projects.
    • Conducted 40+ training sessions on leadership and career growth.
    • Provided 90+ mentorship consultations for young professionals.

MacPaw Cares Initiatives

  • 600+ volunteer hours dedicated to community projects.
  • Tech for Good: Free IT consulting for NGOs.
  • Disaster Relief & Emergency Response: Supported and provided aid to those affected by disasters and emergencies.
  • 36 liters of blood donated in a year thanks to the corporate volunteering program – Donor Day.

In 2024, MacPaw organized two Donor Days as part of its corporate volunteering program.

Empowering Innovation & Preserving Ukraine’s IT Legacy

One of our proudest initiatives this year was the launch of Innovations in Isolation: The Story of Ukrainian IT from the 1940s to Present—a historical and scientific book documenting Ukraine’s technological advancements. The project’s key achievements:

  • Global Reach: Distributed across 100+ bookstores in Ukraine and internationally via Amazon and IST Publishing.
  • Fundraising Impact: Raised $43,000 for humanitarian needs.
  • Launch Events: Presented at Mystetskyi Arsenal (Kyiv) in May and at MIT Museum (Boston) in November.

Innovations in Isolation: The Story of Ukrainian IT from the 1940s to Present—a historical and scientific book documenting Ukraine’s technological advancements.

Recognitions & Awards

In 2024, MacPaw and MacPaw Foundation were honored with multiple prestigious awards for our social impact, cybersecurity innovations, and commitment to sustainability. The most prominent are:

  • Fast Company’s Brands That Matter 2024
  • Reuters Sustainability Awards – Finalist (Social Impact Award)
  • Partnership for Sustainability Award (UN Global Compact) – for DIY STEM Lab project for children in Mykolaiv and Chenihiv oblasts, implemented in partnership with SavED Charity Foundation.
  • Best Inspiring Workplaces in Europe 2024

Looking Ahead to 2025

As we step into 2025, our commitment remains unwavering. We will continue to:

  • Support Ukraine’s defenders with aid and technology.
  • Advance sustainable software development to reduce environmental impact.
  • Expand our education and mentorship programs for the next generation of tech leaders.
  • Strengthen cybersecurity and AI research to ensure a safer digital space.

To our defenders, team, and community—thank you. Your dedication and resilience inspire us every day. Together, we will keep pushing boundaries and making a difference where it matters most.

Here’s to another year of impact, innovation, and unwavering commitment.