The MacPaw Universe

We breathe Apple dust and sculpt applications that leak magic at the seams. It’s an honor to make software signed MacPaw. Welcome to your tour behind the screens.

Our core values

We voted and agreed on them as cornerstones of what we do and how we do it.

Design

People

Quality

Honesty

Passion

Improvement

Humanizing digital experiences

Caring about people and their future

Paying attention to every detail

Making sure that our words match our deeds

Loving what we do, doing what we love

And continuously bring it all up a notch

Make useful unboring

While everybody makes features we make experiences.
It may even look as if our design and development teams are dating.

Creative Kindred

Here’s a story of what it’s like to be one of us.

We consider design done when it’s better than anything we’ve ever seen. We made planting Easter eggs into art. We’re software madmen in the best possible meaning of the term: obsessive, whimsical, and really keen on animations.

There are two kinds of people: those who feel responsible for the quality of their work and those who couldn’t care less. We don’t invite the latter to MacPaw and everyone agrees it’s a fine arrangement.

The only ultimate goal of our every keystroke is a person on the other end of the app, completing their tasks with its help and going “I LIKE THIS. A LOT.”

Ask for help and help when asked. We agreed to treat each other as family and we mean every ounce of it. Nothing at MacPaw is someone else’s problem.

We like things fair. It means clean marketing and clear management. It also means being honest yet benevolent in teamwork. It’s not always easy and we don’t always agree but Slack is our witness, we try.

We’re not just ahead of the curve, the curve is a dot to us. We’ve seen Mars terraformed and C-beams glitter in the dark. We never stop, never hit limits, never feel content with our knowledge. When you’re at MacPaw, the only way is up.