Growth Manager for Eney — AI Assistant for Mac

Eney is MacPaw’s next-generation AI product that understands Mac users, adapts to their habits, and helps them stay focused on what really matters. It’s built to organize, automate, and simplify everyday workflows — so people can get more done with less effort.

As a Growth Manager, you’ll help shape the entire user journey — from the moment someone discovers Eney to how they get onboarded, activated, engaged, and eventually become loyal, happy users.

You’ll turn our growth strategy into hands-on experiments, smart data-driven decisions, and scalable ideas. You’ll own the growth backlog, spot high-impact opportunities, and work side by side with teammates across Product, Engineering, Design, Marketing, and Analytics to bring real results to life.

You’ll be part of the MacPaw Growth Team, working closely with the Chief Revenue Officer and collaborating daily with a bunch of talented, curious people who love building great products.

If you’re excited about AI-driven products, enjoy exploring “what ifs,” and feel at home in environments full of experiments and new ideas — we’d love to meet you.  Help us shape how millions of people experience the future of productivity on Mac 

In this role, you will:

• Own the product growth backlog - identify opportunities from data and research, formulate hypotheses, estimate impact, and prioritize initiatives in alignment with the Chief Revenue Officer, Product Manager, and Product Marketing Manager.
• Design and execute experiments: define variants, success metrics, and guardrails; coordinate with Engineering and Design; ensure proper instrumentation and deliver clear readouts with actionable next steps.
• Drive full-funnel growth by improving acquisition quality, onboarding flows, pricing and packaging tests, upsell/cross-sell, and churn reduction initiatives.
• Collaborate with Marketing to implement and scale successful growth experiments while maintaining brand and compliance standards.
• Propose and test monetization initiatives - pricing, packaging, bundles, referral, and win-back campaigns - and quantify their impact on ARPU and revenue.
• Design lifecycle and retention programs, including triggered journeys, churn intercepts, and reactivation flows informed by segmentation and predictive insights.
• Partner with Analytics to ensure accurate tracking, event schemas, cohorts, and funnel visibility; support experiment design and evaluation.
• Lead weekly growth rituals (standups, reviews, demos) and ensure cross-functional alignment and timely escalation of blockers.
• Contribute to continuous improvement of the Growth operating model, suggesting enhancements to processes, scoring, and tools. Promote a culture of experimentation and learning.

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Skills you’ll need to bring:

• 3–6 years of experience in growth, product, or marketing analytics roles.
• Proven track record of designing, running, and analyzing A/B tests and lifecycle experiments.
• Proficiency with product analytics, funnels, cohorts, and basic statistical concepts.
• Ability to write clear experiment specifications and communicate insights effectively.
• Strong collaboration, problem-solving, and communication skills with a bias toward action and measurable results.